# Michael Heredia — Hand-deployed AI agents for small businesses

> Michael Heredia builds and deploys custom AI agents for small and service
> businesses — AI receptionists, Telegram/Discord/Slack agents, and CRM/lead
> workflows. The defining model is **one-time ownership**: clients pay a single
> deployment fee and own the result (number, scripts, workflow, data) on their
> own provider accounts, instead of a monthly SaaS subscription with per-call or
> per-minute metering. Pricing is transparent and one-time ($2,000–$8,000 per
> deployment, plus the client's own provider usage). The site is bilingual
> (English + Spanish). The primary call to action is a free AI workflow audit.

## Start here
- [Portfolio](https://michaelheredia.com/portfolio/): live client systems, private operator bots, AI content engines, SEO workflows, and owned deployment proof.
- [AI Receptionist (product)](https://michaelheredia.com/products/receptionist/): 24/7 AI phone answering, booking, qualification, and routing — a one-time owned deployment.
- [Pricing](https://michaelheredia.com/pricing/): one-time deployment pricing for every agent, plus care plans.
- [AI Receptionist pricing guide](https://michaelheredia.com/ai-receptionist-pricing/): subscription vs one-time owned, total-cost math, and when a cheaper option is enough.
- [Free AI workflow audit](https://michaelheredia.com/audit/): send your tools, lead source, and bottleneck; get the first safe workflow to automate.

## Products
- [AI Receptionist](https://michaelheredia.com/products/receptionist/): phone-first capture, booking, and after-hours coverage.
- [Telegram AI Agent](https://michaelheredia.com/products/telegram/): owner console for approvals, CRM notes, and lead follow-up.
- [Discord AI Agent](https://michaelheredia.com/products/discord/): internal-ops automation for lean teams and agencies.
- [Slack AI Agent (Enterprise)](https://michaelheredia.com/products/slack/): org-wide coordination with IT-reviewable OAuth scoping.

## Compare & alternatives (commercial intent)
- [Alternatives hub](https://michaelheredia.com/alternatives/): own-it-vs-rent-it comparisons against the major subscriptions, with real 2026 pricing.
- [Smith.ai alternative](https://michaelheredia.com/alternatives/smith-ai-alternative/)
- [Ruby Receptionists alternative](https://michaelheredia.com/alternatives/ruby-receptionists-alternative/)
- [Goodcall alternative](https://michaelheredia.com/alternatives/goodcall-alternative/)
- [GoHighLevel AI alternative](https://michaelheredia.com/alternatives/gohighlevel-ai-alternative/)
- [Dialzara alternative](https://michaelheredia.com/alternatives/dialzara-alternative/)
- [Rosie alternative](https://michaelheredia.com/alternatives/rosie-ai-alternative/)
- [Compare hub](https://michaelheredia.com/compare/): AI receptionist vs answering service, vs front-desk hire, vs SaaS platform, and more.

## Tools (calculators)
- [Subscription vs. Own It (TCO calculator)](https://michaelheredia.com/tools/subscription-vs-own-calculator/): cumulative cost of any AI receptionist subscription vs a one-time owned deployment, with the crossover month.
- [AI Receptionist ROI calculator](https://michaelheredia.com/tools/receptionist-roi-calculator/): hire-vs-deploy year-one cost and payback.
- [All calculators](https://michaelheredia.com/tools/)

## By business type (use cases)
- [Use cases hub](https://michaelheredia.com/use-cases/): AI receptionist for salons, attorneys, med spas, contractors, dental clinics, HVAC, plumbing, electricians, real-estate teams, landscaping, and more.

## Workflows & guides
- [Workflows hub](https://michaelheredia.com/workflows/): answer-first maps for the exact AI workflows owners search for (CRM, calendar/Twilio, text answering, emergency routing).
- [Blog](https://michaelheredia.com/blog/): operator notes, buyer guides, and honest comparisons.
- [About](https://michaelheredia.com/about/)

## Trust
- [Refund / 45-day fix-it guarantee](https://michaelheredia.com/refunds/)
- [Terms](https://michaelheredia.com/terms/) · [Privacy](https://michaelheredia.com/privacy/)